{"id":5956,"date":"2018-11-08T02:41:08","date_gmt":"2018-11-08T02:41:08","guid":{"rendered":"https:\/\/esportbet.com\/?p=5956"},"modified":"2020-10-05T22:01:33","modified_gmt":"2020-10-06T02:01:33","slug":"one-championship-teams-up-with-dentsu-for-new-esports-series","status":"publish","type":"post","link":"https:\/\/esportbet.com\/one-championship-teams-up-with-dentsu-for-new-esports-series\/","title":{"rendered":"ONE Championship teams up with Dentsu for new esports series"},"content":{"rendered":"<p>Mixed martial arts promoter ONE Championship will launch a <a href=\"\/leagues\/\" title=\"Esports leagues and tournaments\">competitive esports series<\/a> in 2019.<\/p>\n<p>Also on board is Japan&#8217;s Dentsu public relations firm, while Razer and Singtel will provide additional backing.<\/p>\n<p>The One eSports series will feature multiple games, with competitions to be staged in conjunction with ONE Championship MMA events in Asia.<\/p>\n<p>The Singapore-based company will also 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between martial arts and esports, making this a fantastic opportunity for both ONE Championship and Dentsu to participate in this growing segment in Asia, as well as leverage multiple content platforms for additional sales and business opportunities,\u201d said Dentsu director Shuntaro Tanaka.<\/p>\n<p>ONE Championship, now valued at around US $1 billion, is committing $50m of its own capital towards the project.<\/p>\n<p>The promoter has also named MMA athlete Demetrious Johnson as brand ambassador for ONE eSports.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ONE Championship, the Singapore-based MMA promoter, is teaming up with Dentsu, Razer and Singtel to launch the ONE eSports series in 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